Healthcare breakthroughs only break through when the right audiences understand why they matter.
Our team helps healthcare, medtech, pharma and healthtech companies translate complex science, data, technology and care models into stories that earn coverage and support business goals. We build PR programs around the moments and issues that matter most, including:
- Company launches
- Funding announcements
- FDA and regulatory milestones
- Clinical and product milestones
- Disease-state education
- Patient and provider education
- KOL and medical expert visibility
- Payer, reimbursement and market access conversations
- Health equity and access to care
- Patient advocacy and nonprofit partnerships
- Medical conference and trade-show visibility
- City, state and nationwide policy conversations
- Crisis preparation and reputation management
- Long-term brand awareness and market positioning
Media will cover your healthcare story when the science, stakes and impact are clear.
Healthcare is one of the most crowded and consequential sectors in the market. With so many companies providing so many healthcare and healthtech solutions, it can be difficult for reporters and editors who are examining the field to determine how to treat you.
Bospar works with healthcare companies to clarify their story, identify the right media opportunities and build PR programs that earn attention from the audiences that matter. When reporters and editors share your story, healthcare organizations, hospitals, investors, patients, pharmaceutical companies and other key audiences can better understand the value of what you are building.
Break through the noise
Our dynamic team of Politely Pushy marketing and PR professionals knows healthcare and healthtech and can build successful PR campaigns to help you break through the noise.
For example, during the pandemic, Bospar secured Dr. Anthony Fauci as the featured guest for a town hall staged by our client Healthline. We helped create the event landing page, shape questions, promote the event and socialize it widely. The award-winning campaign generated coverage in Bloomberg Law, Business Insider, CNN, Forbes, Fox News, The New York Times, Newsweek, Reuters, U.S. News & World Report, Yahoo News and other major outlets.
Bospar’s Health Impact Model
