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Press Coverage

Christmas Shopping: Early Holiday Sales, Winning Retailers, and Advertising Influence

December 18, 2018 · Nothing In Particular Blog

Who really wins or loses in this big celebration of commercialism that is the Holiday Shopping Season.

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How To Build A Brand: 14 Effective Strategies To Improve Customer Experience

December 4, 2018 · Forbes

It’s important to make that first impression count. But not all customer experience (CX) strategies are created equal.

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Holiday shoppers say Walmart is better than Amazon at this one key persuasion tactic

December 3, 2018 · Fast Company

Walmart offers the best advertising to help shoppers decide which gifts to buy.

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Black Friday is Not Dead!

November 23, 2018 · NBC Palm Springs

Get your wallets ready because Black Friday is here and a survey done by Bospar, shows America is as ready as ever.

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Lucky shoppers win big deals on Black Friday

November 23, 2018 · Macomb Daily

“It’s just not as crazy as it used to be.”

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What Should You Buy On Cyber Monday?

November 23, 2018 · Daily Caller

While consumers can expect to see many sales on Monday, not all items will be at their best deals.

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Press Releases

Holiday Survey Reports TV Ads Influence Most Gift Buying Decisions

December 3, 2018

Walmart Edges Out Amazon as America’s Favorite Advertiser to Help Shoppers Find Gifts SAN FRANCISCO — December 3, 2018 — Bospar, the boutique PR firm…

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Bospar Wins Nine Awards in Bulldog Reporter’s 2018 Stars of PR Awards

November 28, 2018

Bospar principal Curtis Sparrer wins grand prize, PR Star of 2018 SAN FRANCISCO—November 28, 2018—Bospar, the boutique PR firm that puts tech companies on the…

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Holiday Survey Reveals Black Friday Still Ranks Highest for Deals on Gifts

November 20, 2018

Almost 8 in 10 Americans will spend the same or more than last holiday season on gifts, buying the majority from Amazon and Walmart SAN…

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Bospar Takes Platinum in MarCom Awards for Work With George Takei

November 8, 2018

Boutique tech PR firm Bospar recognized for outstanding achievement in one of the oldest, largest and most prestigious creative competitions in the world SAN FRANCISCO…

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Bospar Survey Reveals That Biz Speak Is ‘Disruptive’ to Marketing Efforts

October 25, 2018

SAN FRANCISCO — October 25 , 2018 — A new survey today released from Bospar, the boutique PR firm that puts tech companies on the…

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PR News Names Bospar a 2018 Top Place to Work

October 11, 2018

Boutique Tech PR Firm Recognized for Balancing Employee Independence With Tight-Knit Communication and Productivity SAN FRANCISCO — October 11, 2018 — Bospar, the boutique PR…

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