SAN FRANCISCO — March 26, 2025 — Bospar, the “politely pushy” PR and marketing firm that puts tech companies on the map, ranked No. 103 on Fortune’s list of America’s Most Innovative Companies 2025. This prestigious recognition is presented by Fortune and Statista Inc., a leading statistics portal and industry ranking provider. Bospar’s ranking puts it ahead of brands such as Airbnb, Live Nation Entertainment, Mars and Meta on the innovation meter.
“Bospar’s inclusion in Fortune’s America’s Most Innovative Companies list for the second consecutive year – and the fact that we are once again the only PR firm on the list – demonstrates that innovation in PR isn’t about size or global reach, it’s about developing creative, effective solutions that address industry challenges while staying true to our ‘politely pushy’ approach,” said Curtis Sparrer, co-founder and principal at Bospar. “A huge thank you to our clients and employees, who inspire us to push boundaries and tackle new strategies and technologies in marketing and communications. That’s critical in the age of AI.”
Fortune and Statista selected America’s Most Innovative Companies 2025 based on product innovation, process innovation and innovation culture. Statista deployed online employee surveys to evaluate the innovation culture and the internal view of process innovation and surveyed experts in various fields to evaluate product innovation and the external view of process innovation. The 300 U.S. companies with the highest score were awarded America’s Most Innovative Companies 2025.
Bospar’s innovations include two AI-powered DIY tools, which get prospective clients thinking about PR goals and help illuminate its point of view and services. Design Your PR Plan, released in August 2024, is an 11-question survey that helps potential clients clarify their specific PR needs – whether it’s boosting brand or solution awareness, promoting a fundraising round or managing crisis communications – while providing them with an action plan outlining how Bospar’s “politely pushy” approach can help them achieve their goals.
Push*E, released the following month, is an always-on service model that offers tailored, real-time answers to pressing PR and marketing questions. Drawing from Bospar’s decade-long track record, this AI assistant delivers customized advice for time-sensitive issues like crisis management or product launches, helping brands stay ahead of competitors and avoid PR disasters. Push*E doesn’t replace human expertise, but ensures clients have immediate access to PR counsel 24/7.
In the first weeks of release, the tools together garnered more than 1,600 visits and engagements, suggesting that highly specific B2B platforms can yield tangible business impact.
Bospar’s inclusion in Fortune’s America’s Most Innovative Companies 2025 list closely follows its recognition earlier this month in Fast Company’s annual list of the World’s Most Innovative Companies of 2025. Last year, Bospar was the only PR agency to make Fortune’s Most Innovative Companies List. Bospar was also cited by the Financial Times as one of the 500 fastest-growing companies in the Americas for three consecutive years.
The full awards list can be viewed on the Fortune website here.
