SAN FRANCISCO — March 18, 2025 — Bospar, the “politely pushy” tech PR and marketing firm, has been named to Fast Company’s prestigious list of the World’s Most Innovative Companies of 2025. Coming in at No. 6 in the Public Relations and Brand Strategies category, Bospar was singled out for its “politely pushy” approach and building real-world solutions to make PR more accessible with its AI tools, Push*E and Design Your PR Plan.
“Fast Company put Bospar’s innovations on the same level as Uber, MasterCard, and the world’s largest PR agencies,” said Curtis Sparrer, principal of Bospar. “Bospar’s inclusion demonstrates that innovation in PR isn’t contingent on size or global reach but rather on developing practical solutions that address industry challenges while staying true to our ‘politely pushy’ approach.”
Bospar’s two AI-powered DIY tools get prospective clients thinking about PR goals and help illuminate its point of view and services. Design Your PR Plan, released in August 2024, is an 11-question survey that helps potential clients clarify their specific PR needs – whether it’s boosting brand or solution awareness, promoting a fundraising round or managing crisis communications – while providing them with an action plan outlining how Bospar’s “politely pushy” approach can help them achieve their goals.
Push*E, released the following month, is an always-on service model that offers tailored, real-time answers to pressing PR and marketing questions. Drawing from Bospar’s decade-long track record, this AI assistant delivers customized advice for time-sensitive issues like crisis management or product launches, helping brands stay ahead of competitors and avoid PR disasters.
Push*E doesn’t replace human expertise but augments its after-hours consultancy, ensuring clients have immediate access to PR counsel whenever needed.
In the first weeks of release, the tools together garnered more than 1,600 visits and engagements, suggesting that highly specific B2B platforms can yield tangible business impact.
To determine honorees, Fast Company’s editors and writers review companies driving progress worldwide and across industries, evaluating thousands of submissions through a competitive application process. The result is a globe-spanning guide to innovation today, from early-stage startups to some of the most valuable companies in the world.
“Our list of the Most Innovative Companies offers both a comprehensive look at innovation today and a playbook for the future,” said Fast Company editor-in-chief Brendan Vaughan. “This year, we recognize companies that are harnessing AI in deep and meaningful ways, brands that are turning customers into superfans by overdelivering for them and challengers that are introducing bold ideas and vital competition to their industries. At a time when the world is rapidly shifting, these companies are charting the way forward.”The full list of Fast Company’s Most Innovative Companies honorees can now be found at fastcompany.com. It will also be available on newsstands beginning March 25.