SAN FRANCISCO – Nov. 5, 2025 – Bospar, the “politely pushy” PR and marketing firm that puts tech companies on the map, announced it has been named an honoree on Inc. Business Media’s Power Partner Awards list in the public relations category.
The prestigious list honors B2B organizations that have proven track records supporting entrepreneurs and helping startups grow.
“At Bospar, we see every client as a true partner,” said Curtis Sparrer, principal and co-founder of Bospar. “This means we’re not just checking boxes on a scope of work; we’re fully invested in our clients’ outcomes. We think long-term about their reputation and market position, delivering creative strategies and measurable results that help them stand out and scale.”
One example is RealSense, the AI-powered computer vision company spun out of Intel. When generative AI platforms mistakenly identified RealSense as “defunct,” Bospar turned a potential brand crisis into a breakthrough moment. Leveraging its proprietary Generative engine optimization (GEO) strategy, Bospar corrected misinformation across major AI systems while orchestrating a high-impact media rollout announcing RealSense’s spinout and $50 million Series A funding.
The campaign delivered more than 500 media placements, quadrupled website traffic and generated 380+ inbound leads within weeks, culminating in the ultimate validation when ChatGPT corrected the record.
Here’s what Mike Nielsen, RealSense CMO, said about Bospar and its work for the company:
“Importantly, Bospar has been–by far–the best ‘agency’ I’ve ever worked with. I put that in finger quotes because it’s a h*ll of a lot more than an agency. This is a mix of superheroes that can stand on their own as experts in their domains, flex into others and work together as a team with unbelievable strength and results. Thank you for all your amazing leadership support through the launch!”
Companies on the Inc. Power Partner list received top marks from clients for being instrumental in helping leadership navigate the dynamic world of startups. These B2B partners support entrepreneurs across various facets of the business, including hiring, compliance, infrastructure development, cloud migration, fundraising and more, allowing founders to focus on their core missions.
“The entrepreneurial journey and community are core to Inc.’s mission, and it’s a true honor to celebrate this year’s Inc. Power Partners—the companies dedicated to helping small businesses and entrepreneurs,” said Bonny Ghosh, editorial director at Inc. “Whether they’re coordinating complex marketing campaigns or reliably supporting the day-to-day infrastructure of growing companies, these honorees aren’t simply B2B providers—they are true partners in helping businesses grow and succeed.”
About Inc.
Inc. is the leading media brand and playbook for the entrepreneurs and business leaders shaping our future. Through its journalism, Inc. aims to inform, educate and elevate the profile of its community: the risk-takers, the innovators and the ultra-driven go-getters who are creating the future of business. Inc. is published by Mansueto Ventures, along with fellow leading business publication Fast Company. For more information, visit www.inc.com.
