Aligning Electronics Demand with Supply ​

CHALLENGE​

Supplyframe is the leading design-to-source (DSI) intelligence platform for the global electronics value chain. Amid COVID-19 and worldwide supply chain crises, the company turned to Bospar to increase brand visibility among U.S. and overseas markets, including China. ​

​SOLUTION​

Bospar developed a multi-layered program that would insert Supplyframe into important conversations around supply chain management and, by extension, propel the company to a new level of stature within the business community. ​

​RESULT​

Bospar has increased Supplyframe’s media presence by 195% since the start of our engagement. Coverage spans top-tier outlets and key trades including Forbes, Reuters (John Revill), The Wall Street Journal (Asa Fitch), Spend Matters (Sally Ehrmann), Supply & Demand Chain, Supply Chain Dive (Morgan Forde), Supply & Demand Chain Executive (Marina Mayer), FreightWaves (Alan Adler), IndustryWeek, FierceElectronics (Matt Hamblen), Supply Chain Digital (Rhys Thomas), Supply Chain Matters and more. Supplyframe was acquired by Siemens AG in 2021.​