Veteran Tech Journalist Joins Bospar Content Team

SAN FRANCISCO—January 31, 2019—Bospar, the boutique PR firm that puts tech companies on the map, has added journalist Paula Bernier to its award-winning team as content director. She will report to Chief Content Officer Tricia Heinrich.

Bernier has been helping IT, networking and software companies share their stories for nearly three decades. Prior to joining Bospar, Bernier served as executive editor at TMC, editor-in-chief at Virgo Publishing, senior writer at Inter@ctive Week, and news director at Telephony magazine.

“Bospar is excited to welcome Paula to the Bospar team,” said Heinrich. “Paula has a wealth of experience writing about technology and tech companies and their value propositions. She knows what makes a compelling story.”

Bernier’s articles have helped drive key technologies like artificial intelligence and automation, app creation and performance, cloud, collaboration, customer experience, cybersecurity, business and digital transformation, marketing automation, and sales acceleration.

About Bospar

Bospar is a boutique tech PR firm featuring a team of highly seasoned professionals who exist to put tech companies on the map. Bospar’s principals include a long-time PR and tech industry guru, a former broadcast TV producer and award-winning media maven, a standout PR agency manager from the corporate side of a leading global law firm, and an experienced executive with both large agency and public company credentials. Bospar’s larger team includes experts in both social and traditional media, as well as financial and analyst relations and public affairs.

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About Bospar

Bospar is the award-winning “politely pushy” tech public relations agency. The firm provides clients with national support thanks to its distributed agency model, which it launched in 2015. Bospar’s staff includes marketing and PR experts and veteran journalists from top-tier tech and business media. The agency’s strategic and creative thinkers excel in earned and social media, analyst and investor relations, and public affairs. Leaders from brands including Marqeta, Snowflake and Unisys trust Bospar to drive category leadership for disruptive technologies and solutions.

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