Microsoft, Apple, and Google all began as small-to-medium-sized businesses (SMBs), eventually growing into the mega corporations we know today. During that growth, these corporations scaled their processes while simultaneously scaling what made them unique. 

In this episode of Politely Pushy, Tom Fitzgerald, CFO at Earnest & Associates, joins Eric to pinpoint how SMBs can navigate their IT investment around AI-specific solutions to stay relevant in 2024 and beyond. However, integrating AI isn’t the cure-all solution businesses expect it to be. Tom emphasizes the effort to maintain uniqueness in a sea of sameness. 

This episode is a must-listen for every business leader who feels the pressure to adapt and pivot but fears what lies ahead.