Category technology

Video: Time for an Upgrade!

The coronavirus pandemic has redefined what a meeting is. “Meet me on Zoom” has become 2020’s ad hoc catchphrase, and because teleworking and sheltering in place will likely continue into 2021, online video will continue to be an integral part…

Still a long way to go: tech must improve diversity and inclusion efforts

Since the unlawful killing of George Floyd, corporate America, especially Silicon Valley, is trying to walk the talk when it comes to matters of racial justice and equality and inclusion. We’ve seen this happen before; however, this time it’s bigger…

8 essential podcasts for PR pros + 10 quick daily news podcasts

Podcasts have been surging in popularity and have quickly become a main go-to for new information in our increasingly digital world. According to a January report from Oberlo, there are currently 850,000 active podcasts and over 30 million podcast episodes, with…

Brave New World

It’s amazing that in only a few weeks’ time, the entire world has been told to move online for almost every aspect of their lives, with analog doors slammed shut in their faces. And it’s even more amazing that –…

The Taint of Legacy Positioning

The fax machine is an example of legacy technology at its finest. When it comes to the universe of tech, the term “legacy” carries a truly negative connotation, particularly with analysts, influencers and, most importantly, customers. Calling a company or…