Category journalists

Here’s one simple trick to get a journalist’s attention: think like a journalist. Relationships are key when it comes to placing an article in the media. While cold calls can sometimes succeed, pitching a story works like everything else in…

What journalists want and need The goal of any pitch is to share your news in a manner journalists can read quickly and understand. A good pitch is clear, concise and informative. It conveys three pieces of information: what is…