Category communications

E Pluribus Unum

I will remember yesterday’s invasion of the Capitol through a uniquely PR lens. I was onboarding a new client – a British client – and couldn’t help but feel personally embarrassed as the Capitol of their former colony descended into…

PR Lessons From a Turkey

After I graduated from college, I moved away from my family in Austin to New York City. When I wasn’t able to fly home for the holidays, Thanksgiving was typically spent watching the parade for all of 10 minutes before…

How the White House Botched Crisis Communications 101

Every good PR practitioner knows that no client is immune to a crisis gone awry. Every organization will eventually face a crisis – an event or circumstance that negatively impacts its reputation, credibility or brand. The key is having a…