Category ceo

Every PR Chief’s Nightmare: The Executive Tantrum

Many smart CEOs have ignored advice from their PR chiefs and lived to regret it. We all lose our tempers, and sometimes we get ourselves into trouble as a result. But when Eric Schmidt, Jeff Bezos, Steve Ballmer, Reed Hastings,…

CEO Misconceptions About Public Relations

“I am not feeling the love!” is a common exclamation in public relations (PR). This utterance is bidirectional. CEOs say it to PR advisors when they don’t get the favorable coverage anticipated for their companies and/or themselves as the result…