If you just closed a venture capital funding round, Series A, Series B, Series C, Series D or were declared a unicorn, celebrate first – then call Bospar. Planning your investment announcement is not trivial. Companies seeking start-up investment PR often try to do too much in one announcement, and the important message is lost.

Develop a Standout PR investment Strategy

Fund closing announcements are intended for a single-minded purpose: to show that people believe in your vision. Companies trying to close a funding investment round or are pre-IPO need high-quality and credible exposure to capture the interest from venture capitalists, other investors and potential suitors. Yet, getting visibility with exactly the right audience takes the right message, skill and relationships. Getting media attention to a funding announcement takes positioning the company as an industry leader, pinpointing the best outlets and reporters, and nurturing the company’s image and reputation.

PR to Support Funding Announcements

Bospar has mastered the art of PR management for funding announcements. Whether the goal is to ring the bell on Wall Street or get a client’s name on the marquee at Times Square, we’re at the forefront of helping pre-IPO and companies closing VC funding get exposure in capital markets.

Developing a cohesive brand narrative is the starting point. With Bospar at our clients’ side, we find the right data-driven strategy for funding announcements that we combine with focused media relations to boost visibility with your target audience. What’s important is to convey a successful foundation for your funding PR, to ensure continued momentum in your storytelling so that you garner interest from your target over time. This strategy will ensure a “news bridge” as you move toward your next funding announcement or other news you have to tell.

Plus, we understand the sensitivities around fund closing announcements and the need for extreme confidentiality. This takes a certain trust, skill and relationship with the media to keep these important investment announcements confidential until the exact moment you want to tell your story. Clients such as Snowflake, Neurala and Crunchbase entrusted Bospar with their PR funding strategy and were delighted with the front-page news coverage we delivered.