Shelter Zoom

October 26, 2022

First on the Block(chain)

CHALLENGE

New York’s ShelterZoom challenged PR with launching the company and debuting its new Ethereum blockchain-based real estate online offer platform at the Realtors Conference & Expo Chicago. 

SOLUTION

Ahead of the conference, PR positioned ShelterZoom as “first on the block” with a powerful dashboard, widget and mobile app enabling buyers and buyer agents to instantly submit offers from any online real estate listing. PR secured interviews with top real estate, business and cryptocurrency outlets during and after the event by  hosting media breakfasts at the event and on launch day to give a behind-the-scenes look of the technology. ​

RESULT

PR secured over 60 pieces of coverage in outlets such as Inman, Computerworld, American Banker, Block Tribune, CCN, Cryptocurrency News, Blockchain Advisor and Smartereum.  

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