Accelerating Migration to the Cloud
Toronto-based Next Pathway automates the cloud migration process to help organizations simplify a previously time-consuming, manual and costly endeavor. The company sought to establish itself as an industry thought leader and elevate its visibility among potential customers and partners.
Bospar zeroed in on opportunities to educate audiences on cloud migration pain points and activation motivators, and spotlighted Next Pathway’s track record of success with data-intensive organizations. We commissioned semi-annual surveys of more than 1,000 enterprise IT decision makers to add more color to the story and chart industry evolution.
Armed with a treasure trove of insights from Next Pathway’s “Data Migration” and “State of Enterprise Cloud Migration” reports, PR secured coverage in a variety of business and tech-focused publications, including Forbes, Business Insider, CIO Dive, ZDNet, ComputerWorld, TechTarget, VMBlog, SiliconANGLE, Toolbox, Blocks & Files and more.