Goo Technologies

Developer Relations for Online Gaming Market Entry


Goo Technologies wanted to build its developer user base in advance of launching its 3D graphics development platform for online gaming.​

Bospar leveraged a demo of the tech, along with company news and research on browser-based gaming to interest Mozilla in partnering with Goo for media outreach.​

Articles positioning Goo as browser-based gaming experts, as well as technology pieces have posted in Wired, All Things D, VentureBeat and more; Mozilla agreed to include Goo Technologies in its product launch release as well as host a game development competition.

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About Bospar

Bospar is the award-winning “politely pushy” tech public relations and marketing agency. The firm provides clients with national support thanks to its distributed agency model, which it launched in 2015. Bospar’s staff includes marketing and PR experts and veteran journalists from top-tier tech and business media. The agency’s strategic and creative thinkers excel in earned and social media, analyst and investor relations, and public affairs. Leaders from brands including Marqeta, Snowflake and Unisys trust Bospar to drive category leadership for disruptive technologies and solutions.

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