CHALLENGE​

Satoshi Island was preparing to announce a 32 million sq. ft. private island in the South Pacific in development to become the first real-world crypto economy and blockchain based democracy. The island recognizes crypto as its exclusive currency and represents land ownership through NFTs. Satoshi Island’s goal was to secure the attention of lifestyle and tech media.​

​SOLUTION​

Bospar worked with the team on website development, asset creation, a press release announcing Satoshi Island, a Real World Crypto Paradise, Launches and developed pitch angles around the launch, Bitcoin anniversary, land grants and introductions to the Satoshi Island development team and cybertect, James Law. ​

​RESULT​

PR secured interest from tier-one tech media and coordinated interviews with reporters from Reuters (Peter Howson and Olivier Jutel), WIRED, Inside.com, Vice News (Edward Ongweso Jr.), The Guardian (Rupert Neate), NPR and ABC Radio Australia (Prianka Srinivasan), as well as a seven-minute live broadcast feature on Cheddar: Satoshi Island Plans to Become the Crypto Capital of the World