Prodoscore
Employee Productivity Insights
CHALLENGE
Prodoscore builds employee productivity software that pulls already existing data from various business applications and generates a productivity “score” – similar to a credit FICO score – that is shared with the individual employee and their manager each day. While Prodoscore had officially launched as a company in 2018 and soon thereafter had a roster of high-profile clients – including Vonage – they hadn’t cracked the mainstream media prior to COVID-19 and the changes it brought.
SOLUTION
We knew we had to act fast to differentiate Prodoscore and show the true breadth of Prodoscore’s solution. We met with the company’s data scientist to gather internal data about trends in productivity. After looking at 100 million data points across 30,000 of their users, Prodoscore found that employees were 47% more productive in March and April this year.
RESULTS
Bospar’s efforts resulted in 30 pieces of coverage over the next few weeks, representing a 430% increase in coverage YoY. Media coverage included Forbes (Bryan Robinson), Computer World (Ziya McKinley), Beta News (Ian Barker), Fortune (Gleb Tsipursky), Wall Street Journal (Christopher Mims) and New York Times (Jodi Kantor and Arya Sundaram).