SAN FRANCISCO – Aug. 21 2025 – Bospar, the “politely pushy” PR and marketing firm that puts health and tech companies on the map, today announced that Bospar Principal Curtis Sparrer has been named a 2025 PRNEWS People of the Year honoree in The Agency CEOs category.
The PRNEWS People of the Year Awards shine a spotlight on the visionary leaders who have pushed boundaries, driven change and redefined the PR industry with creativity, innovation and strategic brilliance. The PRNEWS People of the Year award recipients will be honored at the 2025 Platinum Awards Gala on Oct. 7 in New York City.
“I don’t deserve this recognition; my colleagues at Bospar do,” said Sparrer. “Their creativity and drive inspire us to push boundaries every day. It’s because of them that Bospar has become the most awarded PR agency on a person-by-person basis. That’s proof that pound for pound, no one in the industry delivers award-winning results like we do.”
A few of Bospar’s standout achievements this year include:
- Spinning out RealSense, an AI-powered computer vision company incubated at Intel Corp., as an independent entity, resulting in more than 500 articles, booming website traffic and a surge in LinkedIn followers and engagement.
- Empowering London-based HR tech company SHL to leapfrog competitors’ share of voice (SOV) and receive more than 200 pieces of coverage at outlets with a total of more than 3 billion unique visitors per month
- Campaigns for venture capital firm SignalFire that resulted in more than 4 billion impressions and more than 200 pieces of coverage, with highlights including The Wall Street Journal (multiple), The New York Times, TechCrunch (multiple), Fortune (multiple), Business Insider (multiple), Fast Company, Forbes (multiple), Axios, Mashable, The Verge, Financial Times, Nikkei (multiple), NPR Marketplace Tech (radio), Fox Business (broadcast, multiple), Reuters (multiple), Barron’s, Inc., Entrepreneur (multiple) and many more.
- Social-media success for Betterworks, a performance management system designed to improve employee engagement and create a culture of continuous growth. Bospar’s influencer strategy ignited buzz and sign-ups for Betterworks’ marquee event, resulting in 20,797 total engagements and 2.4 million total impressions.
- Many award wins and nominations, including Fast Company’s prestigious list of the World’s Most Innovative Companies of 2025 and the Inc. Regionals: Pacific list, the most prestigious ranking of the fastest-growing private companies in the Pacific.
