Former Journalists are Uncommon, Valuable Assets to PR Firms

At a recent #FridayForum, several managers of the multi-award-winning PR agency Bospar discussed how former journalists provide a distinctive perspective that’s appreciated by tech PR clients. 

Bospar’s panelists included: Curtis Sparrer, principal, co-founder and a former broadcast news producer, SocialMedia VP Mega Jewell, previously a broadcast journalist for KPTV Fox 12, Broadcast Strategies SVP Eric Chemi,  a former reporter for CNBC and Bloomberg, and Media Relations SVP Brett Larson, who served as a producer and anchor at Fox News.

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About Bospar

Bospar is the award-winning “politely pushy” tech and health public relations and marketing agency. The firm, which launched in 2015, provides clients with national support thanks to its distributed agency model. Bospar’s staff includes marketing and PR experts and veteran journalists from top-tier tech and business media. The agency’s strategic and creative thinkers excel in earned and social media, analyst and investor relations, content creation and placement, and public affairs. Leaders from brands – including Alkermes, Standigm, Marqeta, Snowflake and Unisys – trust Bospar to drive category leadership for disruptive technologies and solutions.

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