The distinction is harder than getting into the Ivy League
SAN FRANCISCO – Sep. 12, 2025 – Bospar, the “politely pushy” PR and marketing firm that puts health and tech companies on the map, today announced it has been named to the Agency Elite Top 120 by PRNEWS, recognizing the most innovative and impactful PR and communications firms of the year.
With more than 57,000 PR firms across the United States, only a TEENY TINY FRACTION earned this honor. That puts Bospar in the top 0.2% of agencies nationwide: roughly one out of every 475 firms. In other words, it is harder to make the PRNEWS Agency Elite list than it is to get into the Ivy League.
“We saw the AI wave coming and seized the opportunity to redefine what communications can achieve,” said Curtis Sparrer, principal of Bospar. “Today, many of our new clients are AI companies building the future, and we’re not just telling their stories, we’re innovating ourselves. From launching proprietary AI tools to pioneering new strategies like Generative Engine Optimization, Bospar is helping brands remain visible, relevant and trusted in the era of AI-driven search. This honor validates the innovative steps we’ve taken to ensure our clients, and our agency, stay ahead of what’s next.”
Bospar recently announced the launch of its integrated Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) services, a strategic new offering that ensures brands remain discoverable in the era of AI-driven search.
The Agency Elite Top 120 honorees will be recognized at the PRNEWS Platinum Awards Gala on October 7 at Pier Sixty in New York City.