Curtis Sparrer named a People of the Year honoree
SAN FRANCISCO — Oct. 8, 2025 — Bospar, the “politely pushy” PR and marketing firm that puts health and tech companies on the map, stole the spotlight at the 2025 PRNEWS Platinum Awards, taking home five wins for client campaigns spanning industries from fintech and consumer tech to community relations and social advocacy. The agency was also honored as an Elite Agency of the Year, and Bospar Principal Curtis Sparrer was a 2025 People of the Year honoree.
The awards were presented on October 7 at a gala at The Lighthouse in New York City. Bospar’s campaigns for Dryad, Ideal Living, Revitalization Unlimited, San Francisco Pride and Smarty were recognized for their creativity and impact, reinforcing Bospar’s reputation as one of the most innovative and results-driven agencies in the industry.
“This is further proof that, on a per-person basis, no agency earns more awards than Bospar,” said Curtis Sparrer, principal at Bospar. “Clients know that these awards prove that Bospar delivers strategic campaigns designed to shift how audiences think and act. With the launch of our AI visibility tool, Audit*E, we’ve expanded that mission, helping clients maintain accurate, up-to-date digital footprints , a critical advantage as search behavior increasingly moves to AI-powered platforms like ChatGPT and Gemini.”
2025 PRNEWS Platinum Award Wins:
On a Shoestring Budget: Ideal Living: First Responder for Indoor Health — Ideal Living with Bospar
Campaign of the Year Finance/Fintech: The Smart Response: How Smarty Owned the Tariff Moment — Smarty with Bospar
LGBTQIA-Centric Campaign: Queer Joy Is Resistance: How Radical Transparency Helped SF Pride Raise $2.5M Amid DEI Backlash — San Francisco Pride with Bospar
Cause-Related Marketing: Proactive Prevention: Driving Global Recognition for IoT Wildfire Detection — Dryad with Bospar
Community Relations: Revitalizing the Past. Building the Future — Revitalization Unlimited with Bospar