SAN FRANCISCO – April 15, 2025 – Bospar, the “politely pushy” PR and marketing firm known for putting health and tech companies on the map, today announced it has been named a finalist in four PR Daily Media Relations Awards categories. The firm’s bold and strategic media relations campaigns for clients Parametrix, Paul Smith’s College and SignalFire earned recognition across multiple categories, highlighting Bospar’s reputation for turning smart storytelling into media coverage and business results.
The shortlist includes:
- Awards of Distinction > Media Relations Campaign of the Year: Under $50,000! Bospar: Beyond the Blue Screen: Parametrix Puts a Price on CloudStrike Crisis
- Crisis or Reputation Management: Bospar: Paul Smith’s College: Launching the Climate College
- Finance/Fintech: Bospar: Beyond the Blue Screen: Parametrix Puts a Price on CloudStrike Crisis
- Finance/Fintech: Bospar: SignalFire: From Seed Stage to Front Page
- Newsjacking: Beyond the Blue Screen: Parametrix Puts a Price on CloudStrike Crisis
“Media relations is the backbone of what we do in PR — it’s how we turn bold ideas into stories that shape conversations,” said Curtis Sparrer, Bospar principal and co-founder. “As we celebrate our 10th anniversary, it’s especially meaningful to have our work singled out for the media relations excellence we’ve long been known for. But we aren’t resting on our laurels. As our agency continues to grow, we are formalizing our media relations structure, roles, processes and best practices to ensure even greater consistency and excellence in our work. This approach also strengthens our ability to mobilize swiftly during crises, leveraging predefined protocols for maximum impact. As we like to say, ‘stay tuned, more to come!’”
PR Daily will reveal category winners at its Media Relations Awards luncheon on Sept. 26 at the Yale Club in New York City.
