Trusted Partner for Pharmacies
PrescribeWellness is the cloud-based services company whose mission is to inspire collaboration for better health. The company wanted to gain recognition in the trades as the trusted partner for pharmacies, but also raise awareness of community pharmacies to the consumer audience.
PR used a combination of third-party research and media outreach around important healthcare topics, including vaccinations, insurance and illnesses like the flu to reach both the trade media and consumer healthcare media. PR also leveraged newsjacking quotes from the CEO to position him as an expert in the pharmaceutical and healthcare space.
PR secured placements in top pharmaceutical trades including Pharmacist.com, as well as placing CEO quotes in business and news outlets like International Business Times. The company has expanded their product offering due to an increased demand.